A Houston food hall that showcases the city’s best cuisine under one roof.
As Houston’s premier dining destination and go-to gathering spot, Finn Hall brings the Bayou City’s diverse, multicultural food scene under one roof and offers an eclectic mix of quality creations from local chefs in an inviting, communal atmosphere. Located in The Jones on Main in the JPMorgan Chase & Co. Building, Finn Hall features more than 20,000 square feet of elevated culinary experiences, including 10 chef-driven food outlets, a craft beer and curated wine bar, an Art Deco cocktail lounge and unique private spaces.
Leading up to its grand opening event and official opening to the public in December 2018, Finn Hall tasked Integrate with increasing overall awareness through a combination of PR and marketing strategies. Specifically, we wanted to:
To ensure Finn Hall and its operators (10 food concepts and two bars) stayed top of mind leading up to the grand opening, Integrate developed a three-pronged approach – consisting of traditional media relations, social media, and influencer marketing – that would keep the public engaged over several months. We implemented our strategy through:
75 media opportunities in local, regional, and national outlets - including coverage in CNN and the New York Times. More than 88 million media impressions in one quarter. Nearly 25% of all site traffic in one month was generated solely by PR coverage.
The combination of strategies and tactics we deployed yielded significant results for Finn Hall. This project was an absolute delight from start to finish.
(281) 223-1324
1980 Post Oak Blvd., Suite 100
Houston, TX 77056
All Rights Reserved | Spark, Wright, and Colgin, Inc / Integrate Agency.