Integrate Welcomes BriteIdea Marketing Group to the Family

Prima Vista

A wedding venue in Wimberly, TX with sophisticated styling and timeless design in a Hill Country setting.

The Client

Since 2019, Prima Vista has offered couples a unique and refreshing experience for their wedding day. Located in Wimberley, Texas, the venue captures the chic city feel with its sophisticated styling and timeless design while preserving the natural beauty of the surrounding Hill Country. As a family-owned and operated venue, Prima Vista's mission is to provide a distinctive setting where families and friends can celebrate and create memories that last a lifetime.

The Obstacle

The Texas Hill Country is no stranger to weddings. Waitlists can be years long, and the competition is cutthroat. Prima Vista employed Integrate to create a digital advertising campaign that increased leads, the quality of leads, and ultimately more bookings.

The Approach

With Prima Vista’s goal of getting more bookings in hand, we went to work on an aggressive lead generation strategy.

Our digital advertising strategy included:

  • Pay-per-click search ads
  • Display advertising
  • Social media advertising
  • Retargeting
  • Content creation

Tactically, we focused our budget on paid search ads through Google and paid social ads through Facebook and Instagram.

The Results

Through our efforts, Prima Vista received:

  • 60 qualified leads per month
  • 24 to 32 tours per month
  • 6 event bookings per month

From our paid search and display ads, Prima Vista experienced:

  • 400% increase in website traffic from search
  • 160% increase in leads generated from that channel

From our social media efforts, Prima Vista acquired:

  • 81% increase in website traffic from socials
  • 680% increase in lead generation from social media