PPC and Paid Digital Advertising

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PPC and Paid Advertising Articles

Cyber Monday Black Friday Digital Marketing Checklist
20 Nov, 2023
Elevate your holiday sales with our Black Friday/Cyber Monday Digital Marketing Checklist. Stand out, boost conversions, and maximize success for your business.
Advertising and Marketing Budget Planner
24 Aug, 2023
Learn how to effectively manage your advertising and marketing budgets with our comprehensive guide. Explore tips for budget allocation, tracking, and optimization. Download our Advertising & Marketing Budget Template for strategic financial management.
06 Apr, 2023
Learn how to effectively personalize your marketing content and avoid being too intrusive or impersonal. Discover tips for email marketing, paid ads, and customer engagement that will help you address pain points and increase conversions.
What to Expect from TikTok Marketing in 2022
By mandrews 25 Jan, 2022
Viral videos, immediate reactions, and unparalleled social media reach have become the standard for brands. It has also completely transformed how a brand can engage and communicate with their consumers, allowing a direct way to build an authentic following and better connect with their audience.
Facebook Advertising: The Basics
By Integrate Agency 12 Dec, 2021
We won’t be the first or last to tell you that over the past few years, Facebook’s organic reach for business pages has been trending down. Facebook’s ever-changing algorithm can make it challenging to connect organically with your audience.
Search Engine Marketing (SEM) 101
By BriteIdea 22 Jun, 2020
Search Engine Marketing (SEM) is one of the most effective ways to grow your business and reach new customers in a consistently increasing competitive marketplace. While it is critical to have organic Search Engine Optimization (SEO) strategies to attract traffic over a long period of time, SEM will ensure your business stands above.
Google Ads: The Basics
By BriteIdea 12 Mar, 2020
Just like building a perfectly optimized post-click landing page, there is a science and artistry to creating high-converting, low cost-per-click, Google Ad campaigns. If you’re considering spending any amount of money on ads to reach your target audience, then you’d better spend it in the right place.
Google’s Discover Feed Ads
By BriteIdea 14 Jun, 2019
Google’s Marketing Live event has come and gone but left us with several upcoming changes to the ad platform. All updates had a central theme of being responsible, being there, and being useful. So what does this mantra mean for your business?

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