This blog discusses the metaverse, user-generated content, and influencer marketing in 2023. Let us know how you see the new year panning out.

Podcasts are a convenient and simple way to engage with audio content. Incorporating podcasts into your marketing strategy can help increase sales, boost customer engagement and expand brand awareness.

Influencer marketing is ever-changing, time-consuming, and can be a complicated strategy to plan, launch, and manage. For these reasons, it may be tempting to avoid an influencer marketing strategy, and you may wonder whether it’s worth including it in your budget.

Five years ago, the influencer marketing industry was an afterthought for many brands. Five years before that, influencer marketing was barely even a term people knew. Fast forward to 2021, the influencer industry is expected to be worth $13.8 billion and has become a standard in any effective marketing strategy. Companies are setting aside thousands.