Your business’s website is a highly important digital asset. At Integrate, our approach to creating a custom website starts by developing a specific user persona for your customers and then applying the most current design practices that will drive conversion.
We also understand that user experience (UX) plays an outsized role in how websites and applications are developed for customers. As the market becomes more competitive, the functionality of your site needs to be designed around the user to engage your audience. We can either start from scratch or work with your current site.
Providing an exceptional experience for website users begins with proper UX planning. Wireframing is how a UX designer develops a user-focused website and outlines how the components work together.
The needs of each business is unique. Some only need a simple informational site while some need more intricate functionality to achieve a highly targeted conversion goal. Front-end development focuses on the appearance of a website while back-end development handles more complex operations such as database-dependent applications.
Like any machine, your website needs both tune-ups and preventative maintenance to keep it updated and healthy. Specifically, it requires regular audits to make sure everything is working together properly and that security against cyberattacks is up to date.
Your website should display all the best digital marketing assets your business has to offer. A well-performing website must also contain high-quality content, as search engines rank your site based upon what it says and how it says it. Blogs, photos, awards, videos, case studies, and more are all useful components of a business’s messaging and branding.
Having a mobile-friendly website is a must. You shouldn’t create a website without it. Integrate Agency employs responsive design to ensure that your website can perform on any device and screen size.
While WordPress powers more than 35% of the world’s websites, it’s not the only platform used to create dynamic websites. Being an effective web design agency means being adaptable for whatever platforms work best for the needs of your business.
Ranking on Page 1 for a web search is a common goal of most businesses. This begins with a website that performs well for users so it can be ranked well.
It’s essential that your website is built around the user, has intuitive and simple UX, and provides the user with exactly what they want. You must also clear the barriers to sign up for your product or service. Integrate Agency pays specific attention to the conversion funnel and flow so your visitors can complete their sale as efficiently and often as possible.
Landing pages help your business execute and track specific campaigns. They provide a clear opportunity to have everything your customers need to know in one place, which reduces churn and moves them toward a specific action. This is a critical step in a successful conversion process.
At Integrate Agency, our thorough client onboarding process begins with a meeting to completely understand the goals, needs, and brand of your company.
As the creation of your website progresses, we present you with regular mockups so you can see exactly how the website will appear and how it functions. We’ll make any necessary revisions for the final design in time to meet your target launch date.
The glue. Your day-to-day contact.
The expert. Your website genius.
The coder. Your website builder.
A UX-focused approach to web design optimizes the performance and effectiveness of a website for both business objectives and audience expectations. Learn how we’ve created success for others by reading our case studies.