Our Winning Approach to Reputation Management
Do you have a good grasp of what consumers hold true to your brand? Today, buyers want to engage with brands they trust, and whether they’re aware of it or not, they’re willing to comb through hundreds of reviews looking for one thing and one thing only: I do — or don’t — want to do business with this company.
When you choose Integrate to become your online reputation manager, we get to know your brand from the inside and out. We’ll walk a mile in your shoes to learn as much as we can about your services, accomplishments and relationships with customers — along with your unique pain points that you want to resolve.
We’ll then determine where our efforts will best serve your brand online. This can include anything from managing positive and negative reviews to creating campaigns that increase your presence online.
We help you take control of your search results and begin to convert doubtful leads into loyal customers.
“The average consumer spends 13 minutes and 45 seconds reading reviews before making a decision.”
BrightLocal, Local Consumer Review Survey, December 2019Our Comprehensive Reputation Management Services
In life, you’ll find there’s a lot of good, there’s some bad and sometimes there’s just downright ugly — and for better or worse, it all comes to a head on the internet and social media. This includes reputation sites like Facebook, Yelp, Google My Business and NextDoor — all of which are tools your potential customers could use when researching your brand. Therefore, with a strong handling of these sites through reputation management, your brand will be better positioned to come out on top. Here’s a little on how we do that:
1. Site Analysis & Profile Optimization
In order to be reviewed, you have to be seen. Integrate begins by diving deep into your strengths, weaknesses, services, audiences and more. From there, we’ll determine the right sites that provide the biggest bang for your buck. We’ll then audit, establish and optimize your review management profiles with complete information needed for you to be seen so people will hear your story.
2. Site Monitoring & Reputation Repair
Managing online reviews is a constant challenge — not to mention the fact that 89% of people’s purchasing decision is influenced by reviews. Therefore, maintaining a positive sentiment of your brand is a must. Utilizing the latest technology, Integrate monitors reviews and responds on behalf of your brand to help address any negative comment and exemplify that positive sentiment.
3. Integrated Marketing Tactics to Boost Reviews
It’s proven knowledge that a higher review rating generates more leads, but responding to reviews is just one piece of the marketing puzzle. Integrate can use various marketing tactics to grow your review base and make sure your biggest fans are the loudest heard. From advertising to organic postings to direct customer outreach, Integrate can deploy a number of proven, data-driven strategies that can jumpstart your online presence.
Your Rep Management Team
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Account Director
The glue. Your day-to-day contact.
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Social Media Strategist
The expert. Your social media guru.
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Social Media Specialist
The boots on the ground. Your eyes and ears.
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Data & Insights Analyst
The tracker. Your performance pundit.
Oh, and did we mention that our Chief Marketing Officer and Head of Digital will be overseeing the account, too?
Rep Management Case Studies
See the power of reputation management for yourself by visiting our case studies page. There, you’ll find stories from real businesses that Integrate help achieve their business goals.
“If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends."
Jeff BezosRelated Services
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