Content Strategy & Execution

Agency Services: Content Strategy & Execution

WHAT WE DO

Content Marketing Strategies that Drive Real Growth

At Integrate Agency, we believe that effective language and a high-quality content marketing strategy is the heart of digital marketing success! Content is the "hub" of everything you do digitally to help drive your business growth. Content is the key for SEO. Email. Ad copy. You name it. Content is what persuades a potential buyer into doing business with you. You need an agency that specializes in putting content to work for you! We specialize in:

Website Content

We concentrate on creating scalable content that utilizes persuasion techniques so users take the action you want them to take while visiting your website.

Blog Content

Writing timely and educational content accomplishes several business goals. These include increasing your organic search visibility, expanding to wider audiences, and familiarizing your your audience(s) with your brand, while building loyal customers.

Content Strategy: Topic Ideas and Calendars

Developing a cohesive, consistent content strategy is one of the biggest challenges for many organizations face. As your content agency, we can ideate topics, build calendars, and assist your current team with strategic direction using content to help your business grow.

Brand Voice Formulation

As experts in content marketing, Integrate assists you by writing high-quality content for every phase of your brand development. We’ll deeply examine your brand so we can write, edit, and design content pieces that match your brand’s voice.

Newsletter & Email Copy

Email marketing might seem like old-school digital marketing, but it’s still remarkably useful for reaching your target audience. From high-touch email drip campaigns to regular brand newsletters and everything in between, we’ll craft content focused on advancing your leads through your sales funnel.

Multi-Purpose Content

Make one piece of content have legs! A single video isn't just a video. It's multiple videos, 3 blog posts, 10 social media posts, and more. That interview isn't just a Q&A article. It's 10 tweets, 3 videos, and a 4 part blog series. Let us help make your content assets work harder and longer for you.

Why Content is Relevant and How It Helps

In digital marketing, content is king! Prospective buyers at every stage want information first and foremost. Therefore, the more valuable the information you provide, the more you will attract new customers.


Thus, you must have content that your customers actually want to read and then share. Integrate bridges the gap between you and your customer by providing high-quality content that advances your business objectives and brand message in a way that speaks to your customers’ needs.


You need smart content that speaks to your customers and search engines. This means it needs to be relevant, engaging, user-searchable, and SEO-friendly. Such content makes your website trustworthy for humans and search engines, which then leads to your website steadily rising in search rankings.

The content marketing strategy we produce for you will deliver astounding results when it works hand-in-hand with everything we offer as a full-service marketing agency.


By focusing on different ways to connect with your customers, we will reach your consumers at every stage of their customer journey. By working as an integrated team to fulfill your goals, we are confident we can help your team and your customers.


Integrate's Content Marketing Ethos


Our team has collectively written thousands of content pieces for clients of all forms, fashions, and functions. Whether you want to rank on Google, increase sales, build a lasting customer base, or become an industry leader, we understand what kind of content will work to achieve your business goals.



Integrate employs our streamlined ARC (audit, research, create) process for all of our content efforts. First, we take a look at your current content to determine what’s worked, what hasn’t, and where the gaps are. Our SEO and content marketing experts then conduct in-depth research to find the key phrases that will target the right audience for your website. Finally, our talented content writers will craft content that builds trust, grows your organic traffic and increases conversions.


Integrate produces content based upon you - your audience, goals, and channels of distribution. Our content marketing approach helps us craft copy that resonates with your customers. We develop a content strategy to focus on customers at every stage of the buying process. No matter what you’re selling, our content will create brand awareness, educate your potential consumers, and convert them into long-lasting customers.

SEO

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CONTENT

At Integrate, we have a team of expert SEO writers who produce keyword-friendly content for your website. We begin by focusing on the searcher’s intent, whether it’s transactional, informational or a combination of both.


From there, Integrate utilizes a variety of best-in-class tools to ensure we market to your true audience with the highest likelihood of seeking out your products or services.


We don’t create content just for the sake of creating content. What we write is based on specific online queries that target various stages of the customer journey. What results is meaningful material that converts your audience into customers and positions you as a leader in your industry.


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Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.

 ~ Robert Rose
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