We won’t be the first or last to tell you how important social media images are. Whether it’s for a brand promotion, video, or even a meme, visual content rules social media. In the quick-scroll...
For years, there has been talk of massive limitations coming to the ever-changing digital advertising space. In fact, the question of when online advertising would meet its demise has been a hot...
Every few years, a new app comes in and takes the world by storm. Enter TikTok — this generation’s biggest social media platform that, at first, many were reluctant to join. But with 1 billion users...
The saying “high tide raises all ships” has never been truer. Social media success comes when you amplify your message across all your tactics and channels. So, unless you’re severely limited by...
Social media might be pitched as “FREE,” but we all know it’s really not. It’s now a necessary investment of time and money, too, if you decide to go that route. We want to provide advice that...
In just the last 6 months, your audience’s needs have drastically changed and their behaviors with it. You must evolve with those changes to meet them where they are – not where you want them to be....
As you might have noticed, times have changed. Even before the pandemic, social media had changed significantly over the prior few years. The days of throwing a few dollars at Facebook or posting...
While the world is definitely changing, sitting still is not an option. You don’t have the time to wait for the roller coaster ride to end before you act. And while this is true for your marketing...
Pinterest usage has been on the rise since early April. More and more consumers are turning to Pinterest for shopping recommendations and finding new products. The platform has seen a 44% YoY...
The golden rule of retail is to meet your customers where they are. Facebook Shops gives businesses the ability to meet their customers on social with a seamless check out process. In May, Facebook...
Taking Care of Your Online Presence is More Important Than Ever We increasingly live in a review-centered world. Think of how you personally shop at online retailers like Amazon. If you’re comparing...