In predicting the coming 12 months of marketing madness, it can be tempting to forecast a whole new world of innovation and revolution. Industry leaders will paint pictures of 2023 where none of...
Influencer Marketing Articles
Podcasting Series: How to Use Podcasting for Your Business (Part 1 of 4)
Podcasts are a convenient and simple way to engage with audio content. Incorporating podcasts into your marketing strategy can help increase sales, boost customer engagement and expand brand...
B2B Influencer Marketing: Tips For Securing the Right Partnership
Influencer marketing is ever-changing, time-consuming, and can be a complicated strategy to plan, launch, and manage. For these reasons, it may be tempting to avoid an influencer marketing strategy,...
How Influencer Marketing Has Changed for Good
Fast forward to 2021, the influencer industry is expected to be worth $13.8 billion and has become a standard in any effective marketing strategy. Companies are setting aside thousands, sometimes...
You’ve Found a Brand Influencer, Now What? 3-Steps to an Influential Influencer Strategy
Ok, so you followed the 5-Steps to Finding a Brand Influencer and by now, you’re looking to make the best use of your new-found, perfectly curated influencer relationship. We mentioned that social...