Just because you have a website doesn’t automatically mean people can find it, much less buy your products or sign up for your services. Your site must help your customers and address their needs,...
The saying “high tide raises all ships” has never been truer. Social media success comes when you amplify your message across all your tactics and channels. So, unless you’re severely limited by...
Social media might be pitched as “FREE,” but we all know it’s really not. It’s now a necessary investment of time and money, too, if you decide to go that route. We want to provide advice that...
In just the last 6 months, your audience’s needs have drastically changed and their behaviors with it. You must evolve with those changes to meet them where they are – not where you want them to be....
As you might have noticed, times have changed. Even before the pandemic, social media had changed significantly over the prior few years. The days of throwing a few dollars at Facebook or posting...
While the world is definitely changing, sitting still is not an option. You don’t have the time to wait for the roller coaster ride to end before you act. And while this is true for your marketing...
Pinterest usage has been on the rise since early April. More and more consumers are turning to Pinterest for shopping recommendations and finding new products. The platform has seen a 44% YoY...
The golden rule of retail is to meet your customers where they are. Facebook Shops gives businesses the ability to meet their customers on social with a seamless check out process. In May, Facebook...
A lot of brands have some form of a crisis strategy, but a global pandemic wasn’t probably a part of it. Even if a company did have a plan, no business was truly ready to face what has since...
Hi everyone, Amanda here at Integrate. As you know, I’m writing this article amid one of the biggest — if not the biggest — global crises of our lifetimes: COVID-19. The virus has ravaged...
If you’re struggling to pivot your marketing, you’re not alone. Dollars are limited, and thousands of companies — not just in Texas but across the nation and world — are struggling to determine how...
Inbound marketing might seem like a magic trick that pulls leads out of a hat for your business. Instead, it is a layered marketing strategy tailored to bring your audience to you through valuable...