Many of us discovered the Pinterest platform years ago, and we quickly racked up tons of do-it-yourself pins, fashion inspiration, and recipes. In the beginning of 2020, however, with many of us...
Blog Articles
What to Expect from TikTok Marketing in 2022
Viral videos, immediate reactions, and unparalleled social media reach have become the standard for brands. It has also completely transformed how a brand can engage and communicate with their...
Facebook Advertising: The Basics
We won’t be the first or last to tell you that over the past few years, Facebook’s organic reach for business pages has been trending down.n n n n n n Facebook’s ever-changing algorithmn n n n n n...
Pinterest 101
Over the last couple of months, Pinterest has seen an rise in usage , with 322 million active users. Pinterest is all about captivating photos, unique interests, and creative ideas. What’s not to...
How Influencer Marketing Has Changed for Good
Fast forward to 2021, the influencer industry is expected to be worth $13.8 billion and has become a standard in any effective marketing strategy. Companies are setting aside thousands, sometimes...
A Reference Guide for Social Media Image Sizes
We won’t be the first or last to tell you how important social media images are. Whether it’s for a brand promotion, video, or even a meme, visual content rules social media. In the quick-scroll...
Killer Tips to Help Build Your Email List
No matter what industry or type of business you operate, an email list is an important part of a successful digital marketing strategy. An email list can help you share your story, promote your...
What is the Future of Power in Texas? Tilting The Grid 2021 Recapped
In February 2021, Winter Storm Uri swept through the Lone Star State. Millions of people spent multiple days without power, water or food as the state scrambled to restore electricity and prevent...
How Apple’s iOS 14 Updates will Impact Your Facebook Ad Strategy
For years, there has been talk of massive limitations coming to the ever-changing digital advertising space. In fact, the question of when online advertising would meet its demise has been a hot...
How Your Business Can Enact Meaningful Change This Earth Day and Beyond
April 22 is Earth Day, and it couldn’t come at a more important time in our society! The business world has changed. No longer can companies skate by, hoping their customers don’t notice, aren’t...
How to Launch a New Product the Right Way
If you are working on the next big thing, then you need an equally remarkable launch plan! Don’t make the mistake of writing a press release, crossing your fingers, and hoping for the best. That...
How We Helped Our Clients Adapt and Succeed in Difficult Times
375 days. That’s about how long it’s been since Texas Governor Greg Abbott issued the executive order mandating the first round of quarantine for incoming travelers from other states. “It’ll just be...