Just two short weeks ago, the world was in shock as they watched the news unfold surrounding the organized terrorist attack that occurred in Paris, France, killing at least 128 people. Facebook...
Blog Articles
Building Bridges with Realtors
While we love the work we do for our clients each and every day, we experience a whole new level of satisfaction when our clients win awards thanks to our work together. A recent example we’re...
The New York Times Wants to Change Your Reality
On November 8th, alongside their New York Times Sunday newspaper, subscribers also received a Google Cardboard viewing device. With the Google Cardboard and the newly launched NYT VR mobile app,...
The Future of Public Relations As We Know It
Last week, social media was buzzing with the arrival of October 21, 2015, the day Marty McFly travels to in the 1985 film, Back to the Future. While we may not have met every expectation Marty had...
Words Have Meaning
Media training can be one of a PR professional’s toughest job requirements. Once you’re live and the cameras are rolling, there is no turning back. Millions are watching and are judging the tiniest...
Social Media Users Are Getting Older
With the turn of the century, came today’s social media culture as we know it, thus creating a new way for the world to communicate and, more importantly, to advertisers, a new way to market their...
A Client’s Response to Stephen Colbert
By now, we have a feeling you’ve already heard what Stephen Colbert has to say about our dear city. If you haven’t, we’ll bring you up to speed. During last Tuesday’s Late Show, Colbert made a dig...
The Bigger The Better?
After graduating from The University of Texas at Austin, and before starting my new journey at Integrate Agency, I decided to take the summer off to travel. Over the past few months, I have enjoyed...
What I REALLY think, Google.
Oh Google. You’ve done it again. Gone and changed your logo to keep up with today’s design “trends.” You aren’t the first household name to give your logo a facelift, and you definitely won’t be...
It’s Not What You Said, It’s What You Did
In June, I was able to take the most amazing trip of my life. I spent 10 days in China, in both Beijing and Dalian, and during my time there, I learned a valuable lesson in the importance of...
Inspiration and the Creative Zone
Creativity is a one of the most important skills needed in the public relations world, from writing daily social media posts to designing advertisements and off-the-wall strategic plans that both...
Building Trust through Social Media Engagement
Are you maximizing your brand’s full social media potential? Increasing brand awareness is more than a few brilliant tweets and Facebook posts. These days, the likes and retweets mean nothing if you...