The Whiteboard Blog

Welcome to The Whiteboard, our vibrant blog where innovation meets insight. Discover expert tips, trend analyses, inspiring case studies, and highlights of our talented team. Whether you’re looking to make noise, make waves, or make it count, The Whiteboard is your go-to source for actionable advice and fresh perspectives.
2020 SEO Trends To Increase Visibility

2020 SEO Trends To Increase Visibility

The SEO landscape is very dynamic. The ever-changing world of online search is continuously evolving as algorithms change. This year, Google announced several updatesin an effort to be an end...

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The Power of Integrated Marketing

The Power of Integrated Marketing

Just like baking a cake, next-level marketing is both art and science Think about the core ingredients that make up a cake – eggs, flour, sugar, and butter. Each on their own is important and serves...

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Tips for Creating an Annual Promotional Calendar

Marketing Budget Planning for 2020

Q4 is here, and that means it is time to start your marketing budget planning for 2020. While a variety of factors may play into the success or failure of your business, your ability to create a...

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Tips for Creating an Annual Promotional Calendar

Can Downtown Houston Maintain Its Growth?

Today, downtown Houston is a vibrant destination — even after the workday concludes. In fact, more than 10,000 Houstonians now call downtown Houston home. Bars, restaurants, venues and hotels...

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Tips for Creating an Annual Promotional Calendar

10 Traits of an Effective Website

Your Website is the Single Most Important Sales Tool in Your Arsenal If your website was a member of your sales team, would you rehire or fire it? Is it doing its job and meeting business goals?...

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Tips for Creating an Annual Promotional Calendar

A Deep Dive: Social Media Platforms

As a small to medium-sized business, you most likely have a social media marketing strategy in place. But are you putting your efforts towards the social media platforms that will be most helpful to...

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Tips for Creating an Annual Promotional Calendar

End of Year Marketing Strategy

If you haven’t started to build a plan around your end of year marketing strategy, don’t fret, there’s still time! Mapping out your end of year marketing strategy can feel overwhelming, but having a...

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Tips for Creating an Annual Promotional Calendar

How Much Should a Website Project Cost?

Breaking Down the Cost of a Website (Insert obvious ‘It depends.’) We hate this answer. You hate this answer. So let’s actually answer the question that’s on everyone’s minds. While prices may vary...

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