October 20, 2014 By integrate

Integrate attends PRSA Houston’s PR Day

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Last week, the Integrate team attended PRSA Houston’s PR Day for an annual dose of inspiration from industry thought leaders.  The daylong event featured a line-up of communications rock stars (yes, we love this word around here) specializing in a variety of different fields. From corporate communications, non-profit and legal to politics, crisis and even space, every realm of communications was covered.

While I would have loved to have attended every session and listened to every speaker, I, unfortunately, do not own a time-turner (that’s for you Harry Potter nerds), so I had some hard decisions to make. Luckily, I made some great choices and walked away from each session with inspiration, food-for -thought and plenty of wisdom from seasoned PR pros.

Here are some of my favorite bits of newfound knowledge, inspiration and communication truths:


Whether you are pitching to the media or communicating with clients, Dr. Frisinger noted the importance of considering how individuals think before crafting your message.

After much discussion on the topic, Ashley and I decided we are both fast-talking lions.



Were you at PR Day this year? If so, share your favorite ideas and inspiration from the event with us on the Integrate Facebook page.


Written by Ahna Gavrelos